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Introduction
The real estate industry is once again in the spotlight over content rights. CoStar Group recently filed a lawsuit against Zillow, alleging rampant copyright infringement involving more than 46,000 professional real estate photographs—making this one of the largest image infringement cases in history.
For real estate professionals, this news isn’t idle chatter. If the photography purchased is not fully licensed, there is a potential risk of marketing rights disappearing, resulting in the need to replace content or even facing legal risks.
At Blue Dot Photos, we believe that listing photographs or videos should be available for use without restriction. That is why clients are granted a full, unrestricted license for MLS, social media, Zillow, Redfin, or anywhere you market your properties.
Why content ownership should be at the top of your priority list
The CoStar–Zillow disagreement should remind everyone that not all photography contracts are created equal. Major photography companies impose copyright terms on listing media content and restrict the timeframes on listing and media usage. If there is a change in company policy or if a company closes, then you could lose access to your own content entirely.
Here’s why Blue Dot Photos stands apart in an increasingly complicated landscape:
1. You Retain Full Ownership of Your Content
Your content, including images, videos, and 3D tours, can be used without restrictions. You may post to MLS or other listing sites, create brochures, upload to YouTube, or run social ads without the concern of hidden fees or takedown notices. Your content is free to use without restrictions.
2. Professional HDR Photography for Every Listing
Our team goes above and beyond by blending multiple exposures to bring out the best in each image. Buyers notice the difference with more vibrant colors and improved lifelike representation that is true to your property.
3. Comprehensive Visual Marketing Solutions
Blue Dot Photos is more than a photography service—we’re your full-service visual marketing partner. We offer:
- HDR Photography
- InsideMaps 3D Capture with immersive walkthroughs
- Detailed Floor Plans
- Walkthrough Videos
- Virtual Staging and 3D Staged Floor Plans
- Pre-model AI-Powered Studio for Renovations
- Aerial Drone Photography
- Walkthrough Decluttering
To learn more about our services, you can visit our services page here !
4. Fast Turnaround Times
We know time is critical in real estate. Our standard delivery is 24 to 48 hours, with express options available to get your content back in by noon the next day.
5. Nationwide Coverage, Local Expertise
Our professional photographers provide dependable, consistent quality throughout metropolitan areas and growing suburban regions.
6. Technology that Works for You
Our AI tools can enhance images automatically - from replacing grey skies to removing clutter, we can do it all without delaying your turnaround time.
Safeguarding Your Marketing Future
The CoStar v. Zillow lawsuit shows that even major platforms can run into legal trouble when rights are unclear. Choosing a photography provider that puts ownership and transparency first ensures your listings remain marketable- no matter what happens in the industry.
With Blue Dot Photos, you’re not just getting premium visuals - you’re getting peace of mind.
FAQ
What services does Blue Dot Photos offer?
We provide HDR photography, 3D tours, floor plans, virtually staged photos, virtually staged 3D floor plans, aerial drone photos, AI-powered Pre-model studio, and more. View our full services here.
Do I own the photos I purchase from Blue Dot Photos?
Yes. While we retain copyright, you have a complete license to display the photos wherever you market your properties.
How do I book a session?
Use our
online ordering platform
to select your services and reserve your shoot in just a few clicks.
Do you offer nationwide service?
Yes, with wide coverage within Atlanta and major markets across the US. Contact us to find out whether we service your area.
How quickly will I get my photos?
Within 1-2 business days, with express delivery available for a small fee.
Ready to Protect Your Listings and Own Your Content?
Don’t let restrictive policies or sudden platform changes disrupt your marketing. Partner with Blue Dot Photos for stunning visuals, unmatched flexibility, and complete peace of mind.
